How you present yourself is of paramount importance in building a career or
growing a successful business.
The age-old saying "You get ONE chance to make a first impression" is not a cliché. It's a fact.
People make up their minds about you almost immediately. Knowing HOW to present yourself effectively is crucial to acquiring new business or landing a new job.
Knowing how to handle the media is also essential in today's business world. We live in a 24/7 media society with news bulletins on the hour, every hour. You never know when the cameras and microphones will be pointing at you.
Equally, there are great marketing opportunities across all aspects of the media which can be turned to your advantage.
Optu's principals have a wealth of experience in effective communications gained in the highest reaches of the media. They've worked with Olympic gold-medal athletes, politicians, executive teams and businesses large and small. They are here to help you.